Google's Business Model
1. Who are their competitors?
- Google’s competitors are Yahoo!, MSN, AOL, Disney Online, Match.com, Move.com, Sina Corp., and Daum Corp.
2. How have they used information technology to their advantage?
- As we all know that information technology is "the study, design, development, implementation, support or management of computer-based information systems, particularly software applications and computer hardware." IT deals with the use of electronic computers and computer software to convert, store, protect, process, transmit, and securely retrieve information. And as Google used this technology their web-based are most useful and has user-friendly environment. Creating more reliable sources of information and data, making their user to communicate with the family, friends, officemates and others. They also maintain the security of their site like alerting their user of spasm and other viral infections that may affect the use of their customers.
3. How competitive are they in the market?
- Though are some company’s keep them from rising up to top, they always make sure that they are good and non-violence site. They also keep their site functional to their user. And they upgrading each system that will keep their company more beautiful and environment friendly.
4. What new services do they offer?
- Google offer new services such as Google Health, Groups, Maps for mobile, SMS, Blogger, Custom Search, Desktop, and more (just click on to google.com)
5. What makes them so unique?
- Websites are unique in a very special way. As for Google, mainly for being a popular search engine, Google has many other features that make it unique, such as Gmail, the web-based e-mail that offered 1 gigabyte of e-mail storage. This limit has recently increased to over 2.6 GB. The idea behind it is that people really don't need to delete their e-mails because it would take many e-mails to hit this limit, and users can search through their old e-mails through a special search feature. Google is a worthwhile investment. And they are name as one of the top 100 search engine.
6. How competitive are they in the international market?
- They are very competitive. They make sure that their user can avail their 100% support. They also keep their site more reliable and fun to use. Google more services to the user that make them want more and use it often.
